Athletes & Product Design (Ep.252)

When it comes to gear, how do you balance the specific needs of world-class athletes with those of average skiers and riders? In this conversation from Blister Summit 2023, McKenna Petersen (K2 athlete), Drew Peterson (Salomon athlete), Tyler Curle (Moment athlete & ski builder), and Jed Yeiser (K2 engineer) discuss exactly that, plus a whole lot more.
Drew Peterson, Tyler Curle, McKenna Petersen, & Jed Yeiser at Blister Summit 2023 (Mt. Crested Butte, CO)

When it comes to gear, how do you balance the specific needs of world-class athletes with those of average skiers and riders?

In this conversation from Blister Summit 2023, McKenna Petersen (K2 athlete), Drew Peterson (Salomon athlete), Tyler Curle (Moment athlete & ski builder), and Jed Yeiser (K2 engineer) discuss the product development process; the roles that athletes, designers, and product managers play; the weirdest prototypes they’ve tried; what “evolutionary” and “revolutionary” changes we should expect in the future; which discontinued products they’d like to bring back, and more.

TOPICS & TIMES:
Intros & Backgrounds (2:48)
Balancing Needs of Pro Athletes vs the Public (7:31)
Are We in an Evolutionary or Revolutionary Stage of Ski Design? (25:15)
Weirdest Prototype You’ve Tried? (34:17)
How Have Your Responsibilities Evolved? (42:59)
Changing Popular Products (47:13)
What Product Would You Bring Back? (52:46)

RELATED LINKS:
Become a BLISTER+ Member
Blister Summit 2024 Registration
Blister YouTube Channel

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