GEAR:30 Podcast
This is where we geek out hard & go deep into the details about the most important outdoor gear.
Recent Episodes:
Today we’re talking with Hoji and Stinius Skjøtskift about the creation of Stinius’ new pro model, the 4FRNT Sinister. There are lots of great stories in this one, plus you’ll find out why a number of...
Luke and Jonathan talk about our big new book, the Blister 25/26 Winter Buyer’s Guide, including the big takeaways, trends, and controversies. (Plus, stick around to hear Luke’s insane bear story at the...
We see new brands pop up all the time, but what happens when your idea is so novel that it essentially births an entire sport and industry? That was the case when Thor Tingey started Alpacka Raft, and...
Today we’re spilling the beans on the new dates - and new location — of Blister Summit 2026. Then we give a quick update on our Winter Buyer’s Guide, and wrap up with an important challenge to all outdoor...
Today’s episode contains a number of “firsts.” So tune in to learn about a new collab between Spark R&D and ATK bindings, or tune in to hear Jonathan caught completely off guard multiple times.
We discuss some of our favorite gear we’ve used this summer, and make the argument for the single greatest piece of summer gear. But we begin by discussing our Weekly Blister Survey question, and bottom...
We’re releasing our first-ever Blister Mountain Bike Guide, and we’re doing it in a way that we don’t think has ever been done in the bike (or ski) world. We’re also talking about the state of buyer’s...
Jonathan talks with Sito Luis Salas, the CEO of NNormal, about NNormal founder, Kilian Jornet, plus the NNormal name, its origin story, and its well-defined principles. NNormal is a company you’ll be hearing...
Jonathan talks to the FWT champ, Marcus Goguen, about the gear he skis on to film, rip around the resort, and yes, win the FWT. We also talk about his new YouTube series (it’s must-see-TV), and Marcus...
Luke and Jonathan discuss the latest with respect to public lands and the revisions to the reconciliation bill; share more news about Peak Skis; and preview some new gear they’re going to be talking about...
Jonathan lays out his thoughts about the Peak Skis debacle, Luke Koppa offers his perspective too, and we discuss what we think needs to happen going forward.
Today, we head south to the snow, and back behind the counter at Outside Sports in New Zealand. We talk about the gear and innovations they're stoked on; what it takes to keep a mountain town business...