- Background: from bartender to CEO (3:26)
- What led you to write SKI INC? (14:24)
- Why did you write SKI INC. 2020? (26:30)
- Chess Match: Vail / EPIC Pass vs. Alterra / IKON (35:38)
- How will COVID-19 affect the ski industry? (44:02)
- The future of independent ski resorts? (49:54)
- Predictions: future acquisitions & industry trends (55:22)
The ski industry has undergone rapid changes in the past several years, and we are currently in another unprecedented moment with the COVID-19 pandemic. So to help us better understand the past, present, and future of the ski industry, we talked to industry veteran and author of SKI INC, and SKI INC. 2020, Chris Diamond, about the rise of the EPIC and IKON passes; this recent era of rampant ski resort acquisitions; the state (and fate) of independent ski areas; whether COVID-19 will likely have lasting impacts on the ski industry; and more.