Domestic Apparel Manufacturing, Supply-Chain Logistics, & More (Ep.207)

Domestic production of apparel has all but disappeared from the US, but Kitsbow is leading the charge to bring it back and hopes to be a blueprint for how other brands can do the same. And on this week’s episode of Bikes & Big Ideas, their CEO, David Billstrom, has a lot to say about how it’s been good for their brand, their customers, their community, and the planet.
Factory Floor at Kitsbow's North Carolina factory

A few years ago, Kitsbow undertook an incredibly ambitious plan to move to Old Fort, North Carolina, and bring all of their apparel production to the United States, after years of working with overseas factories. In doing so, they not only found a way to adapt to today’s challenging supply chain logistics, but they also trained an entirely new workforce and spearheaded the revitalization of their new hometown, which had been losing manufacturing jobs for decades. So we talked with their CEO, David Billstrom, about how they did that while weathering a global pandemic; how doing so has been a boon to the brand, their customers, and their local community; and how they hope to be a blueprint for other companies to do the same.


  • Covid shields and facemasks (4:57)
  • Moving to North Fort, NC (10:34)
  • The Toyota Way (25:15)
  • Domestic manufacturing & efficiency (31:53)
  • Revitalizing a community (38:05)
  • Employee purchase as a Public Benefit Corporation (52:54)
  • David’s Big Idea (1:00:28)
  • What We’re Celebrating (1:02:20)



1 comment on “Domestic Apparel Manufacturing, Supply-Chain Logistics, & More (Ep.207)”

  1. Dug this episode, great to hear how a company is still managing to do good for this country. Wishing all the best to Kitsbow and hope more companies follow suit. I don’t bike but I’ll certainly be checking out your gear anyways.

Leave a Comment