Mainstreaming Outdoor Media; Seth Morrison; Media Literacy; & More with Mountain Gazette’s, Mike Rogge (Ep.227)

Mountain Gazette owner & editor, Mike Rogge, is back to discuss with me the outdoor industry & mainstream media; detail the aftermath of the previous issue of the Mountain Gazette; and highlight several of the pieces in the next issue, including a career retrospective on Seth Morrison.

TOPICS & TIMES

  • Wildfires (2:28)
  • Jimmy Chin & TGR (7:31)
  • Mainstreaming of the Outdoor Industry (10:21)
  • Influencers & Accountability (16:43)
  • Media Literacy (20:44)
  • Tiktok (28:51)
  • Next issue of Mountain Gazette (31:50)
  • Baratunde Thurston on the Great Dismal Swamp (34:35)
  • Seth Morrison: Career Retrospective (37:05)
  • Maria Wilson & Loss (41:32)
  • Skinny Dipping: A History (47:12)
  • A City Perspective on Snow & Climate Change (50:20)
  • How to subscribe to Mountain Gazette (52:26)

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2 comments on “Mainstreaming Outdoor Media; Seth Morrison; Media Literacy; & More with Mountain Gazette’s, Mike Rogge (Ep.227)”

  1. It’s not that if Seth showed up today and did the same stuff he did 20 years ago that it would be considered fresh. It would be considered insane. Nobody ever went as big as Seth to this day.

  2. I’ve been hoping someone would finally give a Seth Morrison update, no greater freeski legend!

    And from a fellow marketing geek…I wouldn’t get too excited about a 64% email open rate given Apple now opens all emails using the default email client.

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