On the Creation of a “Hyper-Performance” Trail Shoe Company: Speedland (Ep.107)
Why would two friends who’d been working at the highest levels of product design at Nike and Under Armour leave to create a hyper-specific, hyper-performance trail running shoe company? We talk to Speedland co-founders, Dave Dombrow and Kevin fallon to get the answers; to learn about their journeys into and through the design world; and to discuss the design elements of what a “hyper-performance” trail shoe looks like to them.