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Today, we talk with Will Cockrell about his fantastic book, Everest, Inc.: The Renegades & Rogues who Built an Industry at the Top of the World. I liked this book so much that it inspired me to restart our Blister Book Club, so today, we’ll be discussing how Everest became a business, And next month, we’re making good on a promise to discuss The Hitchhiker’s Guide to the Galaxy with K2 Ski designer, Jed Yeiser, and professional skier, McKenna Petersen.
So you’ve got till mid-July to read or read the Hitchhiker’s guide, and today, you’re going to hear about the fascinating history of guiding on Everest, the evolution of that guiding industry, and the broader topic of the ethics, principles, and parameters of guiding in general, anywhere.
Note: We Want to Hear From You!
We’d love for you to share the stories or topics you’d like us to cover next month on Reviewing the News, your most pressing mountain town advice questions, or your spiciest hot takes for us to rate. Email us at info@blisterreview.com
RELATED LINKS
BLISTER+ Get Yourself Covered
Everest, Inc.
Mountain Words Festival in CB
Blister Pod #313: Adrian Ballinger
Blister Pod #12: Dave Hahn
TOPICS & TIMES:
Why a Pioneer of Big Mtn Skiing Got BLISTER+ (1:45)
Current Feats on Everest (3:16)The Topic of Everest (5:34)
Why Does Everest Cause Such Strong Feelings? (8:10)
The Business of Everest (19:23)
The Ethics & Art of Guiding (23:05)
The Name ‘Everest’ (31:53)
Nims (35:28)
The fame of Everest (43:18)
Innovations in Guiding & Technology (50:10)
What’s Next for Everest? (55:17)
This was a good listen, and I will be picking up the book.
A number of interesting Dichotomy’s on Risk, Image, Tourism, Preparation, and Mountaineering present themselves in the conversation about Everest.
Pete