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WNDR Alpine Launches New Pow Ski: The Reason 120

July 12, 2021July 8, 2021 by Luke Koppa

Today WNDR Alpine released their third ski, the Reason 120, and we sat down with WNDR’s Matt Sterbenz to get the backstory on the new ski; why it was actually the first ski he wanted to make; how it compares to their Vital 100 & Intention 110; and more.

Blister Summit Brand Lineups: Dynastar Skis 21/22

June 1, 2021 by Jonathan Ellsworth

We talk to Matt Beers about the history and evolution of Dynastar, and their new 21/22 "M-Line" of skis.

Blister Summit Panel on Ski Design

May 11, 2021May 11, 2021 by Jonathan Ellsworth

We talk to ski designers from Blizzard, Folsom, Rossignol, Dynastar, & Wagner Skis about their respective design philosophies; current trends in ski design; whether skis are being dumbed down today; whether stated sidecut radius numbers are fake; current consumer interests; and more.

Blister Summit Brand Lineups: Black Crows Skis 21/22

May 11, 2021May 4, 2021 by Jonathan Ellsworth

We talk to Tristan Droppert about the entire 21/22 Black Crows lineup, several new skis (including the Mirus Cor and Serpo); their “Birdie” lineup for women — or anyone; and how to correctly pronounce the names of all of these skis!

Blister Summit Brand Lineups: Wagner Custom Skis

May 4, 2021April 27, 2021 by Jonathan Ellsworth

At the Blister Summit, we talked to Wagner Custom Skis founder, Pete Wagner, about why Wagner had never done a ski demo before the Blister Summit; how & why they created skis specifically for the Summit (which are now a part of their offerings); and how their custom design process works.

Hoji on the updated 4FRNT Hoji

April 26, 2021April 23, 2021 by Jonathan Ellsworth

We talk to Eric Hjorleifson about the development process and the updates to his namesake ski, the 21/22 4FRNT Hoji.

Blister Summit Panel: Next Generation Materials

April 16, 2021April 16, 2021 by Jonathan Ellsworth

We talk with the founders of MountainFlow Eco-Wax (Peter Arlein); Checkerspot (Charlie Dimmler); and Flylow (Dan Abrams) about the challenges and opportunities of working with new materials; performance vs. sustainability; greenwashing; "Flylower"; the most promising new materials; & more.

Blister Summit Brand Lineups: WNDR Alpine Skis 21/22

April 12, 2021April 9, 2021 by Jonathan Ellsworth

We talk with WNDR Alpine’s Matt Sterbenz about tea; ski shapes & design philosophy; their new Vital 100; Rambo & choppin’ broccoli; working with other brands; and being the first B-Corp ski brand.

Blister Summit Panel: How to Start & Grow a Brand in the Outdoor Industry

April 6, 2021April 6, 2021 by Jonathan Ellsworth

The founders of Black Crows (Camille Jaccoux), Flylow (Dan Abrams), Icelantic (Ben Anderson), and WNDR Alpine (Matt Sterbenz) share their experiences and offer their advice on how to start — and continue to grow — a brand in the outdoor industry.

Blister Summit Brand Lineups: Folsom Skis 21/22

April 6, 2021April 2, 2021 by Jonathan Ellsworth

We sat down with Folsom Custom Skis CEO, Mike McCabe, to talk about two of the most surprising skis of the Blister Summit; how Folsom does things; Mike’s thoughts on the Blister Summit; and more.

Blister Summit Brand Lineups: ROSSIGNOL 21/22

April 6, 2021April 2, 2021 by Jonathan Ellsworth

At the Blister Summit, we dove deep into Rossignol’s 21/22 ski lineup, with Rossi’s alpine category manager, Jake Stevens. We discussed the decision to kill the “7 Series” and the Soul 7; what they are going for with their Black Ops series that replaces it; why “-ish” is a very important suffix for Rossignol; and more.

At our Blister Summit, we talked to Elyse Saugstad, Sage Cattabriga-Alosa, and Pep Fujas about this unusual ski season; the evolution of the ski industry; their best advice to aspiring pros; thoughts on ski gear; and more.

Blister Summit Athlete Panel: Elyse Saugstad, Sage Cattabriga-Alosa, & Pep Fujas

April 6, 2021March 25, 2021 by Jonathan Ellsworth

At our Blister Summit, we talked to Elyse Saugstad, Sage Cattabriga-Alosa, and Pep Fujas about this unusual ski season; the evolution of the ski industry; their best advice to aspiring pros; thoughts on ski gear; and more.

Video: Blister Summit Panel on Ski Boot Design

April 6, 2021March 22, 2021 by Jonathan Ellsworth

In the Blister Summit panel on Ski Boot Design, we talk to three key people in the world of ski boots: Thor Verdonk, global brand director of Lange ski boots; Matt Manser, product manager of Atomic ski boots; and Stefano Mantegazza, product manager of the Tecnica Group. We discuss their design philosophies; whether we should get rid of flex ratings; whether a precise-fitting boot can be a warm boot; the most frustrating trend in ski design today; where the biggest innovations are currently taking place; and more.

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